Trump's Impact on U.S. Tourism: A Looming Crisis

The Olympics are returning to Los Angeles in 2028, a significant event that has the potential to bring in millions of tourists and billions in revenue. However, the current political climate, particularly under Donald Trump's administration, casts a shadow over these prospects. With policies that discourage foreign visitors, the U.S. risks losing out on this vital source of income and cultural exchange.

Los Angeles Olympics: A Golden Opportunity

The 2028 Summer Olympics in Los Angeles are expected to generate around $7 billion in revenue, largely fueled by foreign tourists. This kind of influx isn’t just about the immediate financial benefits; it’s also about the global prestige that comes with hosting such a major event. Last year, the Paris Olympics attracted over 11 million paying visitors, which undoubtedly boosted the local economy and put Paris on the map for future tourism.

However, the situation in the U.S. is far from normal. Trump's rhetoric and policies have created an environment where foreign tourists may feel unwelcome. His administration’s stance on immigration and travel has already begun to show negative repercussions.

The War on Tourism

Trump's administration has cultivated a narrative that America is being "ripped off" by foreigners. This perspective is not just harmful; it has real-world implications. For instance, over a thousand foreign students have had their visas canceled, leaving them vulnerable to deportation without due process. This isn’t merely an ideological crusade; it's a tangible attack on the very fabric of American tourism.

Marco Rubio, the Secretary of State, added fuel to the fire by suggesting that visiting America is a privilege reserved for those who respect U.S. laws and values. Such sentiments contribute to a broader worldview that sees foreigners as burdens rather than contributors.

The Economic Impact of Tourism

Tourism has historically been a strong point for the U.S. economy. In 2022 alone, the U.S. travel industry generated $1.3 trillion and supported approximately 15 million jobs. This figure encompasses not just leisure travelers but also international students who come to the U.S. to study in its world-renowned educational institutions. These students bring valuable tuition dollars, which flow back into the American economy.

Yet, the current policies are putting this lucrative sector at risk. A recent study by Goldman Sachs predicts that reduced travel and boycotts could cost the U.S. nearly $90 billion in lost GDP this year alone. This is a staggering figure, especially when considering that it represents money that would have otherwise flowed from foreign tourists to American businesses.

Consequences of Visa Cancellations

The visa cancellations are not just numbers on a page; they represent real people—students, researchers, and professionals who contribute to American society. Take the case of Suguru, a Japanese graduate student whose visa was revoked due to minor infractions, including speeding tickets. His family, including two American-born children, could be forced out of the country due to these unjust policies.

Additionally, stories abound of foreign nationals being unfairly detained or deported. One Australian man, for instance, was detained upon attempting to re-enter the U.S. after attending a memorial for his sister. The officials reportedly told him, "Trump is back in town; we're doing things the way we always should have been doing them." This kind of rhetoric creates a hostile environment for potential visitors.

Declining Travel Trends

Data shows a significant decline in travel to the U.S., especially from Canada, which accounts for a substantial portion of U.S. tourism. Flight reservations from Canada to the U.S. have plummeted by 70% compared to the previous year. This decline is not just a short-term issue; it points to a long-term trend that could jeopardize the U.S. tourism sector if not addressed.

In March, arrivals of non-citizens by plane dropped nearly 10% compared to the previous year. Such statistics are alarming, especially when one considers that Canada alone represents more than a quarter of all tourism to the U.S.

American Workers Will Feel the Pinch

While Trump's administration may boast about sticking it to "foreigners," it is American workers who will ultimately pay the price. The hospitality sector, which employs millions of Americans, is particularly vulnerable. Many workers rely on the influx of foreign tourists to maintain their jobs. A reduction in international visitors could lead to significant job losses across the hospitality, retail, and service sectors.

Thomas F. Goodwin, leader of the Exhibitions and Conferences Alliance, emphasizes that it's the small businesses that will bear the brunt of these boycotts. More than 99% of the U.S. business and professional events industry consists of small businesses. These businesses depend on international travelers, and their absence will have cascading effects on the economy.

Long-Term Implications for American Culture and Influence

Beyond the immediate economic impact, the decline in tourism has broader implications for American culture and global influence. The U.S. has long been regarded as a cultural leader, attracting artists, scientists, and innovators from around the world. If this trend continues, the U.S. risks losing its competitive edge and becoming a closed society.

Neri Karra Sillaman, an entrepreneurship expert, warns that as academics and professionals choose to study and work in more welcoming countries, the U.S. will face a significant loss in innovation and cultural exchange. This could lead to a more insular society, stifling growth and creativity.

Conclusion: A Call for Change

The current trajectory of U.S. tourism under Trump's policies is alarming. The potential loss of billions in GDP, coupled with the human cost of visa cancellations and the decline in foreign visitors, paints a troubling picture for the future. It is imperative that the U.S. reassess its approach to tourism and immigration, recognizing that foreign visitors are not just consumers; they are contributors to the American economy and society.

As we approach major global events like the Olympics, the need for a welcoming environment is more crucial than ever. The U.S. must embrace its role as a global leader and work towards policies that foster international goodwill, rather than sow division and distrust.

‘War on tourism’: Trump set to cost U.S. billions as foreign tourists stay clear